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BY: n AUTHOR n TITLE
n KEY WORD n AUTHOR /
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.nnnneBooks: relating to: Advertising |
| AUTHOR | TITLE | EDITION | FORMAT | PRICE | PUBORG |
| Allison, James Murray, 1877-1929 | First Essays on Advertising | 1926 Lond. | Graphic Txt | n/c | UToronto |
| Bell, David | Achieving Success as an Advertising Team | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Bogart, Leo | Strategy In Advertising | 1996 | NetLibrary | $37.95 | NTCBusiness |
| Brennan, Bob | The Future of Advertising: Invitation Only, No Regrets | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Chasnoff, Joseph E. | Retail Advertising & the Newspaper [UMo. ser. 1, #3] | 1912]Colmbi | Graphic Txt | n/c | UMissouri |
| Copeland, Gary A & Karen S Johnson-Carte | Negative Political Advertising: Coming of Age | Questia | subs | ||
| Durstine, Roy Saries, 1886- | This advertising business | 1928 NY | Graphic Txt | n/c | UToronto |
| Dutka, Solomon, 1923- | DAGMAR, Defining Advertising Goals For Measured Advertising Res | 1995 | NetLibrary | $34.95 | NTCBusiness |
| Eads, George W. | Problems of Advertising: Addresses del. in Journalism Week, 1918 | 1918 Colmbi | Graphic Txt | n/c | UMissouri |
| Ewen, Stuart, Elizabeth Ewen | Channels of desire: Mass images & the shaping of American Consciousness [advertising] | 1982 NY | Graphic Html | n/c | CMU |
| Filene, Catherine (ed.) | Careers for women [agriculture, advertising, architecture, arts & crafts, Business, dramatics, etc.] | 1920 Bost. | Graphic Txt | n/c | Harvard |
| Forker, Olan D | Commodity Advertising | 1993 | NetLibrary | $39.95 | LexingtonBks |
| Ganim, Barbara | Approach An Advertising Agency And Walk Away With The Job You W | 1998 | NetLibrary | $23.95 | NTCContemp |
| Goddard, Angela | The Language of Advertising: Written Texts | 2001 | Adobe eBook | $11.99 | Routledge |
| Halinen, Aino | Relationship Marketing in Professional Services: A Study of Agency-Client Dynamics in the Advertising Sector | 2001 | Adobe eBook | $97.50 | Routledge |
| Hallberg, Josef Henrik, 1874- | Motion Picture Electricity [advertising matter: p. 279-299; Motion picture theaters; Electric lighting] | c1914] NY | PDF Txt DjVu | n/c | UCalifornia |
| Haskins, Jack B., 1922- | Successful Advertising Research Methods | 1993 | NetLibrary | $49.95 | NTCBusiness |
| Inside the Minds Staff | Leading Advertisers: Industry Leaders Share Their Knowledge on the Future of Advertising, Marketing and Buildi | 2001 | Adobe eBook | $21.95 | AspatoreBks |
| Kalter, Alan | Likeable Advertising: Creative That Works | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Kaplan, R. J. | Guidelines for the evaluation of evidence submitted in substantiation of advertising claims made by the automo | 1973 | Graphic PDF | n/c | UMich-Trans |
| Keding, Ann | How To Produce Creative Advertising | 1991 | NetLibrary | $24.95 | NTCBusiness |
| Kenny, David | Advertising Relevance and Results in the Age of the Internet | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Lazer, William | Handbook Of Demographics For Marketing & Advertising | 1994 | NetLibrary | $45.00 | LexingtonBks |
| Lewis, Herschell Gordon, 1926- | Advertising Age Handbook Of Advertising | 1999 | NetLibrary | $39.95 | NTCBusiness |
| Luckiesh, Matthew (b. 1883) | Light & Color in Advertising & Merchandising [Lighting, color] | 1923 NY | PDF Txt DjVu | n/c | UCalifornia |
| Mann, Robert S. (ed.) | Advertising & Publicity: addresses, 16th annual journalism week at the Univ of Missouri ... | 1925 Colmbi | Graphic Txt | n/c | UMissouri |
| Mann, Robert S. (ed.) | Women & the Newspaper: Addresses & discussions by women editors, feature writers, advertising experts | 1924 Colmbi | Graphic Txt | n/c | UMissouri |
| Matlack, Claude Carson, 1878-1944 | Photographs depicting Everglades advertising, 1929-1931 | 1929 | Graphic PDF | n/c | UFlorida |
| Moore, Horatio B. | Illustration in Advertising | 1924 Colmbi | Graphic Txt | n/c | UMissouri |
| Moriarty, Sandra E. (Sandra Ernst | Creating & Delivering Winning Advertising & Marketing Presentat | 1995 | NetLibrary | $49.95 | NTCBusiness |
| Nevett, T. R. (Terence R.) | Cases In Advertising Management | 1992 | NetLibrary | $27.95 | NTCBusiness |
| Parsons, Frank Alvah, 1868- | The principles of advertising arrangement | 1913 NY | Graphic Txt | n/c | UToronto |
| Pattis, S. William | Opportunities In Advertising Careers | 1995 | NetLibrary | $22.95 | VGMCareerHorzP |
| Phillips, Michael, 1938- | Marketing Without Advertising | 1997 | NetLibrary | $19.00 | NoloPress |
| Rosenkranz, Eric | Rallying the Troops in Advertising | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Rowell, George Presbury, 1838-1908 | Forty years an advertising agent, 1865-1905 | 1926 NY | Graphic Txt | n/c | UToronto |
| Ryan, Brendan | Understanding the Client Perspective in Advertising | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Schulberg, Pete | Radio Advertising | 1996 | NetLibrary | $29.95 | NTCBusiness |
| Schultz, Alan | Advertising Success: Tuning Into the Consumer | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Schultz, Don E | Essentials Of Advertising Strategy | 1996 | NetLibrary | $29.95 | NTCBusiness |
| Schumann, David W | Advertising And The World Wide Web | 1999 | NetLibrary | $59.95 | Erlbaum(L)Asc |
| Scott, Walter Dill | The Psychology of Advertising | 1904 | Palm(A) | n/c | UVaLib |
| Scott, Walter Dill | The Psychology of Advertising | 1904 | MSReadr | n/c | UVaLib |
| Simons, Paul | Soak it All In: The Secrets to Advertising Success | 2002 | Adobe eBook | $7.95 | AspatoreBks |
| Smith, Herbert Warren | Picture Plates for the Press: Some Mechanical Phases of News & Advertising Illustration | 1921 Colmbi | Graphic Txt | n/c | UMissouri |
| Starch, Daniel 1883- | Advertising, its principles, practice, & technique | 1914] Chi. | Graphic Txt | n/c | UToronto |
| Surmanek, Jim | Introduction To Advertising Media | 1993 | NetLibrary | $49.95 | NTCBusiness |
| Sutherland, Max & Alice K Sylvester | Advertising & the Mind of the Consumer: What Works, What Doesn't, & Why | Questia | subs | ||
| Throckmorton, Joan | Winning Direct Response Advertising | 1997 | NetLibrary | $49.95 | NTCBusiness |
| Turk, Peter B | Advertising Media Sourcebook | 1997 | NetLibrary | $19.95 | NTCBusiness |
| Twitchell, James B. | Adcult Usa: The Triumph of Advertising in American Culture | Questia | subs | ||
| Univ of Missouri. Sch. of Journalism | Journalism Week in Print: speeches, Newspaper Makers & Advertising Men, 1912 | 1912 Colmbi | Graphic Txt | n/c | UMissouri |
| Univ of Missouri. Sch. of Journalism | Journalism Week in Print: speeches, Newspaper Makers & Advertising Men, 1913 | 1913 Colmbi | Graphic Txt | n/c | UMissouri |
| Univ of Missouri. Sch. of Journalism | Journalism Week in Print: speeches, Newspaper Makers & Advertising Men, 1914 | 1913 Colmbi | Graphic Txt | n/c | UMissouri |
| Univ of Missouri. Sch. of Journalism | Journalism Week in Print: speeches, Newspaper Makers & Advertising Men, 1915 | 1913 Colmbi | Graphic Txt | n/c | UMissouri |
| Vaughan, Floyd Lamar, 1891- | Marketing & advertising, an economic appraisal | 1928 Prnctn | Graphic Txt | n/c | UToronto |
| Weilbacher, William M | Choosing & Working With Your Advertising Agency | 1991 | NetLibrary | $39.95 | NTCContemp |
| Weinberger, Marc G | Effective Radio Advertising | 1994 | NetLibrary | $49.95 | LexingtonBks |
| Women's Edu. & Indust. Union (Bost.) | Vocation series [# 2]: Advertising as a Vocation for Women [Boston & New England] | c1911 Bost. | Graphic Txt | n/c | Harvard |
| Zeff, Robbin Lee | Advertising On The Internet | 1999 | NetLibrary | $24.99 | JWiley&Sons |
| Zola, Emile | Death by Advertising (in: The Attack on the Mill & Other Stories) | 1999 | Questia | subs | OxfordUP |
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